Logo design
Logo design must certainly be one of the most challenging areas of graphic design and often one that is sorely undervalued. A logo is a business' identification in its simplest form via a recognizable mark or symbol. Logos should be memorable, simple and timeless.
Before making a start on a logo I always try to gain an understanding of your businesses and your target market so that I can create a logo that will provide the foundation for a memorable brand identity. Whether you are in need of a new logo or you want to refresh an existing one, I can help. Find out about my design process here.
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Visual brand identity design
Your logo is central to your brand’s identity design, it’s only one element to your organization’s brand identity. Many businesses overlook the true potential of what a brand can and will accomplish, settling for just a logo. Brands with a consistent visual identity resonate with their customers more effectively and in the long run spend significantly less money on advertising and marketing materials.
I can create a visual brand identity that will help your business in the long run, here are some items that contribute to an effective visual brand identity; a logo and or a logo mark, colour palette (for print and digital), a selection of typefaces, textures and patterns, images and photographs (these can be stock images or shot by a professional photographer), brand identity guide.
While working with my clients I strive to learn as much as I can about their brand vision, objectives, customers and market to design an effective graphic design solution. I seek to achieve brand consistency by discovering an authentic and inspiring voice for every project. I'm passionate about creating graphic design work for my clients that stands the test of time.
While working with my clients I strive to learn as much as I can about their brand vision, objectives, customers and market to design an effective graphic design solution. I seek to achieve brand consistency by discovering an authentic and inspiring voice for every project. I'm passionate about creating graphic design work for my clients that stands the test of time.
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Web design
I offer functional and engaging web design solutions to maximise the online experience and customer conversions. I’m experienced in designing websites from planning stages to final design.
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Print design
Despite the rise of digital, printing still plays a vital role in your overall brand identity and how your customers perceive you. It offers a physical connection. It is important to remember that any form of communication you produce is a reflection of your brand. I offer full print design services like; brochure, flyer and poster design, advertising and stationery design.
Because of my wide printing knowledge you can be assured that your work will not only look amazing on screen but also when it comes back from the printer. I can also offer advice on choosing appropriate paper stock, printing methods, special finishes such as letterpress, foiling, embossing, spot UV, matt varnish and much more. I'm able to handle any printing needs through my trusted and experienced network of local printers based on Auckland's North Shore and Silverdale area.
Because of my wide printing knowledge you can be assured that your work will not only look amazing on screen but also when it comes back from the printer. I can also offer advice on choosing appropriate paper stock, printing methods, special finishes such as letterpress, foiling, embossing, spot UV, matt varnish and much more. I'm able to handle any printing needs through my trusted and experienced network of local printers based on Auckland's North Shore and Silverdale area.